There is no such thing as a standard interview. All companies will have developed their own interviewing techniques which best meet their criteria for recruitment. For some, interviews will take the form of a one-to-one informal chat with the main focus being placed on your portfolio. Others will involve a more formal panel interview and a requirement for you the interviewee, to deliver a presentation. However, whatever style of interviewing is adopted it is likely that you will be asked a mixture of generic and job specific questions all tailored to examine your suitability for the position for which you are applying. It is also likely that you will be asked to explain the context for your portfolio: your ideas and influences, and how you see your work developing in the future.
Typical interview questions may include:
- What do you know about this company?
- What are you looking for in a company?
- Why are you interested in this post?
- Why do you want to work for us?
- Can you give an example of when you have dealt successfully with a conflict of interests?
- How well are you able to prioritise tasks – can you provide an example?
- What personal qualities can you bring to this role and the wider company?
Creative industry specific
- Can you provide an example of when you have successfully followed through a creative/innovative idea from its original concept until its successful launch/exhibition?
- Give an example when you have presented your work to others and have had to deal with critical questioning from your audience. How did you approach your responses, and how successful were you in arguing your case?
- How is your work influenced? / What are the main influences in your work?
- How do you measure your own creative/design success?
- What major issues are currently affecting the creative industry?
Current Issues in the Design Industry
The best way to keep abreast of the latest factors influencing or affecting the creative industries is to read regularly, specific trade newsletters and publications, and consult related professional organisations/associations. Employers will expect graduates to be aware of relevant current issues as well as the latest and forthcoming sector exhibitions and events. They are likely to assess your knowledge and understanding at an interview. In addition to area-specific skills it is very important that you are able to demonstrate a clear understanding of the commercial aspects of the work you are or will be involved in. Below is a list of useful online publications.
- British Design and Arts Direction
- Creative Review
- Design Council
- Design Week
- Digit Magazine
- Skills Set
- The Guardian
- Young Creative Council
- Design Observer